If you don't remember, I'm working on this paper. So, I'm noticing, every city has that one obnoxious dealership that advertises like crazy. Well, here in NYC, it's Majorworld. In Buffalo, we had Dino Gambino: Push Pull it or drag it in. In San Antonio, there was someone there who was the same way.
Anyhow, radio ads are characteristically local. Right now, there's a comedy show being advertised. TV ads are more national.
I was leaning towards Bud Light because I saw them on the subway in both Spanish and English and I know I can get some of their TV ads from the superbowl for sure but, I need them somewhere else, magazines and or newspapers?